From amateur to entrepreneur: NIL’s impact on student-athletes
By EsqSocial Corporation 24/03/25
The introduction of Name, Image, and Likeness (NIL) agreements has fundamentally changed the landscape of college athletics. For the first time, student-athletes can capitalize on their personal brands while pursuing their education. However, with opportunity comes complexity as athletes, institutions, and sponsors navigate the rules, risks, and rewards of this transformative space....
By: McNees Wallace & Nurick LLC